Men

The polo that keeps you going all day: the Wesland. UPF 40 protection and comfort stretch jersey will take you through all 18 holes. Our livly prints give you that extra shot of dopamine. Whether your calendar is booked for happy hour, tee time, or a family gathering, this polo has you covered.

The Blackball Hat blends classic surf vibes with modern golf aesthetics. Its semi-structured 5-panel design, laser-cut perforations, and foam backing keep it breathable and lightweight.

The Stafford Hat combines classic style with rugged ripstop fabric for any adventure

The Trapper Hat blends classic details with a modern workwear edge. Crafted from durable cotton canvas, it features an unstructured 5-panel fit and adjustable snapback closure. Embroidered logo lockups elevate this utilitarian classic. 

Engineered to be the best of both worlds, the Palmera Boardshort combines elements from both our Dawn Patrol Boardshort and Palmera Trunk. The full-circumference drawcord delivers a secure, locked-in feel for ultimate confidence, and with a clean-finished outseam and no inseam, there’s no chafing to worry about—so you can stay focused on the next set rolling in. We built the whole thing out of our fan-favorite Palmera fabric, which boasts uninhibited freedom of movement, the classic comfort of cotton, quick-dry performance, and the comfort of 4-way stretch. And we finished it off with a secure zippered pocket at the back right: perfect for cant-lose cards, your room key, and cash for the beach bar. 

The Carrick Stretch Woven Pants are designed for daily commutes, weekend excursions, and everyday comfort. Made from durable twill, they feature a 2-way stretch weave and 6 pocket styling. They offer 40+ UPF and have a stain-resistant, water-shedding finish.

The Carrick Stretch Woven Pants are designed for daily commutes, weekend excursions, and everyday comfort. Made from durable twill, they feature a 2-way stretch weave and 6 pocket styling. They offer 40+ UPF and have a stain-resistant, water-shedding finish.

Built for all-day comfort with a clean, modern look, the Destro Fixed Waist Walk Short is an easy go-to for warm-weather days. Made from a soft stretch micro slub woven with added cotton, it delivers lightweight comfort with just the right amount of stretch to move with you. The fixed waist and classic walk short silhouette keep things polished enough for everyday wear, while still feeling relaxed and laid-back.Designed with functional pockets and subtle Reef branding, these shorts are ready for everything from beachside afternoons to casual nights out. Comfortable, versatile, and effortlessly Reef—the Destro Walk Short is made to go wherever summer takes you.

Built for life in and out of the water, the Rushmore Hybrid Short delivers versatile performance with everyday comfort. Designed in a lightweight textured stretch ripstop fabric, it offers durability, quick-drying comfort, and easy movement whether you’re exploring on land or heading for the water. The elastic waistband with drawcord provides a secure, comfortable fit, while the clean silhouette keeps it polished enough for all-day wear.Finished with functional details like secure zipper pockets, a hidden back pocket, and subtle Reef branding, these hybrid shorts are made to handle whatever the day brings. Comfortable, functional, and effortlessly Reef—the Rushmore Short is ready for adventure wherever it finds you.

Built for life in and out of the water, the Rushmore Hybrid Short delivers versatile performance with everyday comfort. Designed in a lightweight textured stretch ripstop fabric, it offers durability, quick-drying comfort, and easy movement whether you’re exploring on land or heading for the water. The elastic waistband with drawcord provides a secure, comfortable fit, while the clean silhouette keeps it polished enough for all-day wear.Finished with functional details like secure zipper pockets, a hidden back pocket, and subtle Reef branding, these hybrid shorts are made to handle whatever the day brings. Comfortable, functional, and effortlessly Reef—the Rushmore Short is ready for adventure wherever it finds you.

Tanner Boardshort, reporting for duty. This vibrant floral short is made for performance. The Tanner is your lightweight go-to short, made with a stretch slub fabric blend. A fixed waist and flat drawcord stays secure on the waves. Purposefully designed without pockets to reduce drag in the water. Paired with a classic dolphin hem, Tanner has the makings to be your new favorite short in the water.

Tanner Boardshort, reporting for duty. This vibrant floral short is made for performance. The Tanner is your lightweight go-to short, made with a stretch slub fabric blend. A fixed waist and flat drawcord stays secure on the waves. Purposefully designed without pockets to reduce drag in the water. Paired with a classic dolphin hem, Tanner has the makings to be your new favorite short in the water.

The Reverb Short is a jack-of-all-trades performance short, designed to handle whatever your day has in store. Part athletic short and casual everyday short—it’s 100% ready to tackle the trails behind your house, followed by post-hike beers without an outfit change. Spontaneous and up for anything, these do-it-all shorts are an absolute game changer.

How you become a legend: work, sweat, repeat. Surfing great Mick Fanning inspired this hard-working flip flop. With a genuine leather upper, padded liner, compression molded footbed with a heel airbag, plus herringbone rubber outsole with built-in bottle opener to celebrate success.

Meet the OG of REEF, the Fanning, named after three-time world surf champion Mick Fanning. High-rebound EVA cushions the footbed, and the sole includes not only an airbag, but our famous bottle opener, which means you’re pretty much set for life.

The Fanning Pregame is the ultimate day sandal. With tried-and-true Fanning comfort features and all-terrain traction, this is the sandal to help you win it all from the tailgate to the stadium and beyond.

The Fanning Pregame is the ultimate day sandal. With tried-and-true Fanning comfort features and all-terrain traction, this is the sandal to help you win it all from the tailgate to the stadium and beyond.

When your days get long and adventures go off-script, you need gear that actually keeps up. The Cross-Shore is fully adjustable, ridiculously comfortable, and built for serious traction—especially when conditions get wet. Secure your fit, step into supportive sugarcane cushioning, and tackle slick terrain with a lugged rubber outsole. It'll get you from beach to backroads without slowing down (plus, there’s a built-in bottle opener, because hydration matters).

When your days get long and adventures go off-script, you need gear that actually keeps up. The Cross-Shore is fully adjustable, ridiculously comfortable, and built for serious traction—especially when conditions get wet. Secure your fit, step into supportive sugarcane cushioning, and tackle slick terrain with a lugged rubber outsole. It'll get you from beach to backroads without slowing down (plus, there’s a built-in bottle opener, because hydration matters).

Look no further, if the world’s best cushioning is what you’re after. We took comfort over the top with this one, featuring our thickest, softest, most premium EVA in a super chunky outsole, plus pillowy padded straps. This is the one you need.